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Ever Wondered how do your favorite apps make money? Like Xender, facebook, Youtube
Ads In-app purchases Paid app purchases Ads Now, all 3 of these are not suited for every form of app. An app with an extensive user base will reap enough PPC (Pay per click), I'm taking into consideration only Google AdMobs here. There are tons of other services which provide ad based monetization. Here's most of them named - AdMob alternatives . So, what does pay per click mean? This means that you will be paid only if a user clicks an ad and not for viewing an ad. Now this will be meager on an app that has around 10,000-50,000 users. However, on an app that's used by at least a million people - like Clash of Clans which has several million downloads the ads would make a major part of the revenue. We now have interstitial ads - these are ads which cover up the entire screen of the phone and can be exited by the user after the media content has finished playing or after a timer has elapsed. Interstitial ads make a considerable dent when compar...
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